The Fifth Annual APRC Conference in Bangkok, Thailand is scheduled for 31 October to November 1 2013.

The Conference will be held at the Grand Millenium Sukhumvit Bangkok Hotel.

Click Here to download the Updated APRC 2013 workshop and conference details.

Click Here to download the registration form for the conference.

Click Here to download the information on the hotel.

Click Here to download the booking form for the hotel. Please make sure to fill and send your booking forms for the accommodation by 10 of October 2013.

Click Here to download the sponsorship package information.

Day 1 Conference Agenda:

08.30-16.00h	Room 1 : Full day workshop EsSENCE: Exploring and Measuring Sensory Experience with Neil Gains
08.30-12.00h	Room 2: Half day workshop Harnessing online communities for co-creation with Richard Burrage
1.13-16.00h	Room 2: Half day workshop Achieving ISO20252 with Norine Cruse
16.10-18.00h	APRC Annual Summit APRC Committee members
19.00-22.00h	APRC Welcome Dinner Cruise For APRC Committee members

Day 2 Conference Agenda:

08.00-09.00h	Registration
09.05-09.15h	Opening & Welcome Speech by APRC Chairperson
09.20-09.40h	Keynote Opening Speech Asia Pacific – the new Powerhouse of the World
09.45-10.25h	Deep Dive into Asia Pacific’s Soft Power (release of 9-country collaborative study)
10.30-10.45h	Morning refreshment break
10.50-11.20h	Leading the Brain – what inside consumers’ insight
11.25-12.00h	What Advertising Learns from Brain Science
12.15-13.15h	Lunch break
13.20-14.00h	Understanding Consumers’ Sensibilities in the Digital Age
14.05-15.00h	Digital trends in APRC countries
15.05-15.20h	Afternoon refreshment break
15.25-16.00h	Keynote Closing Speech Sense and Sensibility –Synthesis Thinking for Success
16.05-16.10h	Thank you speech by APRC Chairperson
16.15-16.20h	APRC Conference – Closing Ceremony