TMRS – Thailand


Thailand Marketing Research Society

ADDRESS: 15th floor, Rajanakarn Building, 3 South Sathorn Road, Yannawa, Sathorn, Bangkok 10120
TEL: (662) 6159393
FAX: (662) 6159393


Grant Bertoli (President)

SECRETARY GENERAL: Suvimon Anantapong




  • To promote and protect the professional interests both of its members engaged in market research, and of these who are users of their market research services
  • To encourage the flow of ideas and techniques between all branches of the market research profession, to raise standards of quality and technique among those working in the industry in Thailand, and to educate beginners and those outside the profession in the applications and values of professional standards of market research
  • To monitor that the Standard Code of Conduct of the Marketing Research Society of Thailand covers, in addition to professional ethics, conditions for conducting professional and scientific surveys and reporting of results to meet recognized international quality standards, is observed by all TMRS Corporate Foundation member companies
  • To maintain liaison with government organizations, universities, scientific institutions and other relevant organizations


Young Marketing Research Training Program
Research training for university students, once a year

Marketing Research Career Talk
Research Career Talk at various university, twice a year

ThaiView Survey
Survey with Bangkokians twice a year

Alliance with the Asia Pacific Research Committee

Alliance with other 4 Associations Conference
Annual conference with other business associations; Marketing, Advertising, PR, Direct Marketing

Sports Day
Sport day, once a year

Certificate Training Program
Research training program for public

Intermediate and Advance Training Programs
Research training program for public

Business Intelligence and Research Training Course
Special Training Course with Assumption University

SES Classification
Set up standard to classify S.E.S