Thailand Marketing Research Society
ADDRESS: 15th floor, Rajanakarn Building, 3 South Sathorn Road, Yannawa, Sathorn, Bangkok 10120
TEL: (662) 6159393
FAX: (662) 6159393
WEB: www.tmrs.or.th/
BOARD OF DIRECTORS
Grant Bertoli (President)
SECRETARY GENERAL: Suvimon Anantapong
ESTABLISHMENT: 1999
MEMBERS: 45
OBJECTIVES/MISSION
- To promote and protect the professional interests both of its members engaged in market research, and of these who are users of their market research services
- To encourage the flow of ideas and techniques between all branches of the market research profession, to raise standards of quality and technique among those working in the industry in Thailand, and to educate beginners and those outside the profession in the applications and values of professional standards of market research
- To monitor that the Standard Code of Conduct of the Marketing Research Society of Thailand covers, in addition to professional ethics, conditions for conducting professional and scientific surveys and reporting of results to meet recognized international quality standards, is observed by all TMRS Corporate Foundation member companies
- To maintain liaison with government organizations, universities, scientific institutions and other relevant organizations
MAIN ACTIVITIES/FEATURES
Young Marketing Research Training Program
Research training for university students, once a year
Marketing Research Career Talk
Research Career Talk at various university, twice a year
ThaiView Survey
Survey with Bangkokians twice a year
Alliance with the Asia Pacific Research Committee
Alliance with other 4 Associations Conference
Annual conference with other business associations; Marketing, Advertising, PR, Direct Marketing
Sports Day
Sport day, once a year
Certificate Training Program
Research training program for public
Intermediate and Advance Training Programs
Research training program for public
Business Intelligence and Research Training Course
Special Training Course with Assumption University
SES Classification
Set up standard to classify S.E.S